Corporate Social Responsibility

CSR is a very important aspect to consider, be you a new, starting business, or an established one. Rishad Tobaccowala talks about CSR in Business, & states that a company should start looking out for the citizen, not just the consumer. Companies need to realize they have power & the duty to do what is right for both. All consumers are citizens, but not every citizen is a consumer. Only following the money will lead to failure in the future. You can offer the greatest of deals, but, if you destroy the world you live in, your company is worthless. CSR should be taken seriously.