There’s a lot of really good competition out there when it comes to premium SEO tools, but <a href="https://moz.com/moz-pro-free-trial-2?utm_medium=cpc&utm_source=google&utm_campaign=Brand%20|%20NA&utm_adgroup=Brand%20-%20Moz%20-%20General&utm_term=%2Bmoz%20%2Bseo&gclid=CjwKCAjw2P-KBhByEiwADBYWCtlTXTe1Q6Q0xeUgj3E3tb6S5HGA8MuUUCmlv9O8dHSXOvmxeU3BEhoCqVIQAvD_BwE">Moz</a> is the clear winner as far as web designers are concerned. One of the things that’s great about using Moz for SEO is that it comes with a free toolbox. With free Moz tools, you can do things like: <ul><li>Research possible keywords </li><li>Analyze the rankability of your domain </li><li>Review your current keywords (regular and branded) </li><li>See if you’ve earned any featured snippets, backlinks, and more </li><li>Snoop on the competition’s website and ranking keywords </li></ul>

Moz: The Best Premium SEO Tool

There’s more to SEO than just link building and keyword optimization. Google looks for other trust and authority signals, too, when determining the rank of a website. And, as a web designer, you’re in the best position to handle this side of SEO.SSL Certificate: If a website is on HTTP, that’s an automatic penalty. So, always make sure your websites have an SSL certificate installedSpeedy Hosting: Site speed is a huge deal in the scheme of things and it starts with the quality of your web hosting plan and provider.

Other SEO Tools Web Designers Should Be Using

There’s a lot of overlap between SEO tools, which is why it can be so difficult to figure out which is the best to use. To simplify things.You already have a ton of tools in your web design toolbox which is why I’m reluctant to write this post the way I would for copywriters and SEO pros. Why? Well, because there are literally dozens of SEO tools you could add to your workflow. Unless you’re promising clients that their websites will go to #1 in search results for every keyword they want to win, there’s no reason to add that kind of complexity to your life.

SEO Tools

You’re already using Google Analytics to review key website metrics as well as to make data-informed decisions for future design improvements. But did you know you can add Google Search Console data to your Google Analytics dashboard, too?from here, you can pull data on:<ul><li>Landing page traffic and performance; </li><li>Geo-specific data; </li><li>Device-specific data; </li><li>Search queries and click-through rates. </li></ul>

Google Search Console: The Best Analytics SEO Tool

You’re probably wondering if any of the leading SEO tools are available for free. There are a few, but Neil Patel’s <a href="https://neilpatel.com/ubersuggest/">Ubersuggest</a> is by far the best of the litter. What’s really nice about this tool is that, although it’s simple enough to use, you can put it to work for you in a number of ways.<ul><li>It allows you to assign a focus keyword, title tag, and meta description to each post or page; </li><li>It lets you preview your Google search snippet on desktop and mobile to make sure everything fits and a featured image is present; </li><li>It scores your page on how well it’s optimized around your keyword, readability.</li></ul>

Ubersuggest: The Best Free SEO Tool

And, of coursemake sure you’re always using high-quality design tools and adhering to mobile-first standards. When a website looks outdated, runs poorly, and isn’t properly managed, Google and your visitors are sure to take notice.

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