NIETZSCHE

The cost or payoff is not always clear.

For example, people feel more pain from the loss of a dollar than pleasure from a dollar gained. It is called loss aversion. 

The prospect theory combines the ideas of loss aversion and over- and under-weighing the...

This technique requires 2 steps:

• Deep immersion into a subject matter without specifically looking for an answer to your problem.
• Letting go completely while you process that information (actually walking away from it), to allow good ideas to bubble up from the su...

Routines provide the soil to creativity. One such routine is walking.

Ludwig van Beethoven had a daily routine for a long, vigorous walk after lunch, carrying a pencil and paper, recording musical ideas.

Walking helps produce novel ideas and enhance creative thinking and maybe t...