Here are two quick and easy areas you must check are up to date: 

• Professional Headline: The job of any headline is to entice people to click. At minimum, you can use your headline to highlight your current position and company or awards, or showcase skills you want to...

LinkedIn posts offer another way to grow your influence, gain more visibility, and acquire new followers.

• Your existing connections are notified whenever you publish. New people can discover your posts via search.
• Always think about the audience you want to rea...

Remember to occasionally download your connections. After you’ve gone to all the trouble of building an amazing network, you don’t want to risk losing their contact info!

To do this, click on Connections, then Settings (the gear icon), and on the next page, under Advanc...

“I’d like to add you to my professional network on LinkedIn.” The default message LinkedIn provides is so dreadfully boring and impersonal.

When you invite someone to connect, make it more personal — mention where you met or a topic you discussed in a Linke...

Under your Contact Info, LinkedIn gives you the option to link to a website or blog. But by default, the text that shows in your profile is the extremely dull “Blog” or “Website.” Anyone visiting your profile has no clue where they’ll end up if they click on that.

Want to use your actual br...

When you created your LinkedIn profile, it had some ugly combination of letters, numbers, and backslashes that had no value for your personal branding. 

If you still have this, it’s time to customize your public profile URL. LinkedIn makes it simple to keep your profile con...

Whenever you view someone’s profile, LinkedIn will share your name and headline. LinkedIn recommends this.

But sometimes you might want to be a bit stealthier before connecting. If this is the case, you’ll need to manage your privacy under Accounts & Settings.

LinkedIn lets you add several sections to give your profile more visual appeal and depth. You can add sections for posts, volunteering, languages, honors and awards, patents, causes you care about, and many more.

All of these sections open you up to more opportunities to make new c...

One way to start connecting with people you want to know is to join LinkedIn groups. 

Join discussions. Start interesting discussions. Don’t sell your product or service or promote yourself — sell your expertise! ...

LinkedIn search is your gateway to future connections. Search for people by name, company, or skills.

But you can go much deeper. LinkedIn’s advanced search helps you find people by job title, school, relationship, location, industry, current/past company, profile langu...

Once you’ve grown your network to thousands, it can be a bit daunting to remember every single person or to stay in touch with a few important connections.

Luckily, LinkedIn makes this easy. In the Relationship section, in addition to telling you the date when you connected, LinkedIn al...

When someone accepts your request to connect, don’t start pitching your service or product. This is a relationship killer.

Start slow. Comment on, share, or Like their posts.

LinkedIn even makes it super simple to stay in touch, telling you when c...

What you say reflects on you. Never post negative comments about someone’s post or a past employer.

Instead, pause and think if there’s a way you can rethink and rewrite in a constructive way — if you can’t, just hit the delete button and go do something else to shift focus...

People are going to endorse you for all sorts of skills — sometimes even skills you don’t actually have. 

LinkedIn lets you remove any irrelevant skills and endorsements. 

You should avoid “lying” about your skillset, even if it is by omission.

One of the biggest mistakes people make on LinkedIn is failing to reach out to connect with people you want to know but don’t yet. 

Building out your LinkedIn network has many benefits. You get in front of influencers. You get more endorsements. More people see your bes...

LinkedIn profiles that have a picture are 11 times more likely to be viewed. So if you’re still showing a silhouette, it’s time to make a change and reveal yourself.

Some friendly advice:

• Your LinkedIn photo shouldn’t be from 20 years ago. 

Your summary should expand on what appears in your headline, highlighting your specialties, career experience, noteworthy accolades, and thought leadership.

Don’t go back and forth between the first person and third person as it’s confusing and signals a lack of attention t...

Because LinkedIn is a business network, it’s best to use it during business hours. Keep active, but don’t go overboard.

Try to post an update at least once a day at a minimum; aim for a maximum of three or four updates per day, as long as you’re sharing useful, rele...

LinkedIn makes is super easy, providing an “Ask to be recommended” link, where you can specify what you want to be recommended for, who you want to recommend you, and write a personal message.

Pick specific people. Don’t just randomly ask all your contacts if they can recom...

Poor grammar, typos, and misspellings are a no-no.

Avoid typos at all costs.

Give your profile page a bit more personality, or branding, with a visually appealing background image.

LinkedIn advises users to use an image (PNG, JPG, or GIF) with a resolution of 1400x425.