The Importance of Data-Driven Product Managers

As your company matures, ensure to appoint someone to care about the holistic experience.

• This person should be focused on collecting and communicating data coming out of experiments, and
• Guiding everyone to build features and run tests that connect to company goals.

As product leaders, it is your task to build a great product culture.

This prevents ineffective product management and helps to reduce churn. Generally, it gives the people you work with the opportunity to grow.

Product managers rely on data to make decisions, secure buy-in from stakeholders, and tell the story of their products. But as important as statistical analysis can be in product management, it’s all too easy to overlook what the data is really telling us. 

That’s why Charles Wheelan’s Nake...