Here are the basic rules for sending cold messages:
▪️Give a compliment
▪️State your offer
▪️Include social proof
▪️Put a call to action
▪️Keep it simple
▪️Keep it short
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One simple compliment can turn someone’s day around and positively affect many lives.
Compliments are easy to give if you focus on something you like. Look for opportunities to give a compliment.
First of all, treat your meeting like a presentation. The first part should be the delivery of the message and the second should include a quick, time-limited Q-and-A and the definition of action items.
Then, as speaker coach Diane DiResta recommends,
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