Ideas from books, articles & podcasts.
Every business loves the idea of purpose. However, a study showed that purpose is more nuanced.
Purpose only has value if you use it. A survey of 474 executives found that almost every executive thought purpose was important, but less than half said it was a driver in their strategic and operational decision-making. However, organisations that prioritised purpose saw ten per cent growth over three years.
created 7 ideas
The triangle of Strategy, Purpose, and Culture.
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