How Can You Stop It?

Unlike cookies, it’s hard to stop fingerprinting. Cookies are stored in your browser, and it’s possible to delete your cookie history, block them, or turn them off entirely. With the fingerprinting, it's all invisible.

Various browser plugins claim to help reduce or stop fingerprinting, but there’s a mix in quality. A 2019 study by a researcher from Snap and two US academics found many anti-fingerprinting tools aren’t that useful. The biggest thing you can do to stop fingerprinting is pick a browser that limits tracking and increases privacy.