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It is not the person who has the best idea or the right answer that wins. It is the person who tells the most compelling story that wins.

Many successes work this way. Tesla is worth seven times more than GM and Ford combined, not becaus...

1. Know yourself, your needs, wants, and limits.
2. Take time to learn who the person you are dating really is and how you both resolve conflict.
3. Be honest about who you are and what your expectations are in a relationship. 
4. Self-worth is essential to healthy relationships....

You should convince your manufacturer, customer, or buyer that there’s an urgent problem that needs solving. There are four types of people you’ll be speaking with:

1. The director is someone who wants you to be very concise and to the point. 
2. The socializ...