Biases, fears, and influences both internal and external can cause investors to make bad decisions every step of the way. But here’s some more actionable advice:
Ask yourself four questions when researching potential stock picks.
“Who uses? Who chooses? Who pays? Who profits?”
In other words, who’s using the product or the service ? Who’s choosing which products and the services are being offered? Who are the customers or clients paying for these things? And who’s profiting – where is that money going?
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Money and investments ❤️
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