What to Include in Your Personal Statement

Personal branding is a strategy that creative professionals can use to stand out from the crowd and be recognized in their field. A strong personal brand statement will help you rise above your competition because it instantly gives people an idea of who you are, what you do, and why others shoul...

One of the most effective decision making strategies is to keep an eye on your goal.

This simply means identifying the purpose of your decision by asking yourself what exactly is the problem that needs to be solved? And why does this problem need to be solved?

Figuri...

Framing refers to how a person makes decision depending upon how the information is presented. Framing effect is often used in marketing to influence decision-makers and purchases.

You can use this strategy to engage customers to buy your products. But depending on how you frame your...