Measuring What Truly Matters
Define and rigorously track success metrics based on the core value you provide and real problems solved rather than vanity numbers.
Assess your genuine cultural impact, not just surface-level reach and scale.
Are lives fundamentally better? Progress against a scoreboard that captures your purpose.
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Called to Create is a book written by Jordan Raynor, first published by Baker Books in 2017. The book explores the intersection of faith and work, emphasizing the idea that creative, entrepreneurial work can be a calling from God. It includes mini case studies of Christian entrepreneurs such as C.S . Lewis, J.R.R. Tolkien, and Arthur Guinness.
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