<ul><li>Forget radical change. Start by slightly shifting your point of view in a new direction. </li><li>This change is not so extreme that you can't adjust back if needed.</li><li> Small perspective shifts acclimate your mind for further change.</li></ul>

Shifting Your Point of View Gradually

Desire without action will not create change. Take steps forward and commit to the process. Even small actions build momentum. Consistency is key - be better than yesterday. Expect success by forming mental maps where the change leads to a better place.

Taking Action and Sticking to It  

<ul><li>Carefully audit your current situation across all key areas of your life without judgment to identify gaps between your reality and aspirations. </li><li>Assess your true strengths and weaknesses in relationships, career, health, finances, skills, etc. </li><li>Accept difficult truths about where you are now. Understand why you want change. Envision the cost of staying put.</li></ul>

Assessing Your Current Reality Honestly

<ul><li>When doubting or overthinking, apply gentle pressure - external accountability, deadlines, competition, affirmations - to push past barriers. </li><li>Some pressure brings out your best. </li><li>Leverage it judiciously to initiate and sustain change.</li></ul>

Applying Positive Pressure 

<ul><li>Rather than radical transformations, start by implementing small pieces of advice and making minor changes. </li><li>Measure results before tackling bigger shifts. </li><li>Adopt multiple incremental changes to judge long-term effects. </li><li>Small steps build trust in the process and lay foundations for evolution vs revolution.</li></ul>

Making Small, Low-Risk Changes First

There's no single right guru or approach. Seek diverse advice from many sources to get a 360-degree perspective on your situation and options. Assemble an informal advisory board with different viewpoints. Varying input leads to better-informed decisions.

Seeking Diverse Input and Perspectives

Establish systems to diligently track progress on actions daily and milestones weekly. Visibility reinforces motivation and exposes needs for course correction. Celebrate small successes. Metrics provide structure.

Tracking Progress and Milestones

Review progress consistently. If milestones are missed or tactics ineffective, flexibly adjust timelines or methods while maintaining your goals. Experiment and iterate. Understand setbacks as learning. Remain agile.

Readjusting Based on Results

If you really want to make a change, you’ll make the time for it. If you don’t, you’ll make excuses.

In ChangeMasters, Barry J. Moltz offers strategies for how to successfully implement important personal and professional changes. He provides a framework to turn goals into reality.

Why do so many small business owners pay for expensive advice, agree to take action ... and then never follow through? ChangeMasters exposes the true reasons for this inaction and reveals how any business owner can do better. Many small business owners know what they need to change the way they do things inside their company to be successful. But when it comes time to making that change, most hesitate or fail to take the necessary action. Why do most people consistently fail to make changes that they know would make a significant difference at their companies? Based on original research and over twenty years of working with small business owners, this book shows the key steps to breaking this harmful pattern and becoming the "ChangeMaster" that your business so desperately needs to be successful in the future. Over the past 20 years of working with thousands of small business owners, expert Barry Moltz has just about seen it all. Typically, his client's company is stuck with a problem such as stagnant business growth or shrinking revenue. The story is always the same. Moltz is hired, the situation is analyzed, a strategy is agreed upon. And then almost nothing happens. This book is inspired by this all-too common scenario. Most small business owners can implement a few easy steps, but what does it take to make the critical or difficult ones that could make a difference? This book was written to answer that question. Where is the gap between the sincere intent to make these changes and the actions to start to do it? What holds most people back and keeps them stuck on the same path over and over again? Why are they still so comfortable in not making those changes and staying on the path that clearly does not work for them and is adding to their happiness or feeling of success? What steps do they need to take to slowly break free and start to make those changes today that can help them in the long run? In ChangeMasters, Barry Moltz will reveal much of the psychological research around why change is so hard for so many people and the real life strategies that every small business owner can employ to make the changes they need in their company.

BARRY J. MOLTZ

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