Tip 3. Have Uniform Letter Heights

Play against an isolated d-pawn

• Trade off all the minor pieces
• Play for Q + R vs Q + R (better than Q + 2 R) since presence of Queens makes it far too dangerous for the defender's king to come forward and join in the defense of the pawn.
• The rook blocks the isolated d ...

We intuitively understand the power of eye contact. It can say a thousand unspoken words. - from the stern look in your mother's face to the scrutinising gaze of the interviewer.

Highlights of what eye contact does:

• It's arousing. Someone staring back at you c...

Names are easier to remember than numbers and technical terms. It is easier for the media to report on, and for people to pay attention to, than if a hurricane was named, for example, Hurrican Two.

• The names come in alphabetical order from a set of six lists.