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Yet sometimes even this simple task is beyond us.

Without a sign on the door saying whether we should push or pull, even a door can be a challenge. Often, it’s not evident whether to push or pull. If the door is made of glass, has no handle, and the hinges aren’t easy to locate, we can find ourselves pushing a door in vain on the side of the hinges.

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504 reads

MORE IDEAS ON THIS

Well-designed products communicate with users by providing feedback.

Well-designed products communicate with users by providing feedback.

Good design provides answers to the user’s questions and clarifies confusions. To do so, the device needs to communicate with users to guide them through using the device. It’s this feedback – in the form of signs, sounds and vibrations – that help the users understand the device.

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363 reads

The different psychological levels of a user

The different psychological levels of a user

First comes the visceral level, which corresponds to the unconscious behaviors we do without thinking, like breathing and digesting.

Next comes the behavioral level. This level includes the quick reflexes we use when we play sports, like catching a ball, or short-timed responses to actions,...

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425 reads

Complex Products Reflect Poor Design, Not User Error.

Complex Products Reflect Poor Design, Not User Error.

Have you ever found it impossible to get a new device working, like the remote control of a new TV set? If so, you’re not alone. Many people have difficulties using seemingly simple everyday products and often believe that they themselves are the problem. In actuality, the problem is bad design.

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711 reads

The design process needs to consider human psychology.

The design process needs to consider human psychology.

Imagine you’re a product designer designing a new washing machine. Although it’s a common household appliance, your washing machine will need new features so it stands out from the competition. But for your users to be able to understand these new, unfamiliar features, you’ll have to take their 

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473 reads

The key to fixing bad design is to find the “root cause” of the problem.

The key to fixing bad design is to find the “root cause” of the problem.

In the old flight control model, the button to increase or decrease velocity looked the same as the button to increase or decrease the angle of descent or ascent. This led to many pilots getting confused; although it was the pilots who were making the mistakes by confusing the buttons, it was the...

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402 reads

Good design uses product constraints to help the user understand the product.

Good design uses product constraints to help the user understand the product.

There are cultural constraints, which are the product of shared beliefs. An example of this is the international screw standard. We all know to turn screws one way to tighten them and another to loosen. We take it for granted, but it’s this community-wide knowledge which makes the screwd...

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369 reads

Successful products require patience & cooperation between marketers & designers.

Successful products require patience & cooperation between marketers & designers.

Great, human-centered design isn’t enough to make a successful product on its own. For a product to be profitable, designers needs to work with other business departments.

This is the dilemma: for a product to succeed, both departments need to be in accord with one another. The product nee...

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372 reads

A well-designed product teaches its users how to use it.

A well-designed product teaches its users how to use it.

Most people would just say, “Read the manual!” However, user manuals are often too complex and abstract to understand.

So what’s the solution?

One way to help consumers learn how to use products is to give them clear signs or clues.

Take the example of the simple door. We don’t ...

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575 reads

CURATED FROM

CURATED BY

samuelawoke

Vision, innovation, leadership, change and #Engineering

Good design uses human psychology to create products adapted to users’ needs and desires. Human-centered design focuses on creating products for the users, and helps users learn how to use a product, avoid dangerous errors and bring users and technology closer together.

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GO BEYOND THOUGHT...

It is in pushing ourselves beyond thought that we are tapping into a strength not a lot of us are aware even exists. It is in pushing ourselves beyond thought, beyond all the noise and mindless chatter that keeps us held under the belief that we need constant noise and distraction to be someone, ...

Giving attention to your workspace

Giving attention to your workspace

When we want to improve our productivity and output, we frequently overlook the environment where we do our work.

We may be undisciplined about keeping structure in our environments. We may notice when we don't have space to put our papers, so we push them to the side. We...

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According to Bencivenga, there’s no shame in using lubricant to satisfy women. “Many guys think that since women get wet, if we aren’t wet, then we aren’t into it,” she says. “That’s not true. Sometimes, whether it’s stress, certain times of the month, or fatigue, women can have a hard time getti...

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