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What Leadership Sounds Like in a Crisis

Empowering

External voices you hear on the television and social channels that sew fear and doubt as well as disempowering people can become internal voices if you let them.

The leader's voice has to drown out the negative and disempowering voices and communicate the idea that you can act and will succeed. It is the antidote to the external factors that want you to give up and accept your fate.

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IDEA EXTRACTED FROM:

What Leadership Sounds Like in a Crisis

What Leadership Sounds Like in a Crisis

https://thesalesblog.com/2020/04/03/what-leadership-sounds-like-in-a-crisis/

thesalesblog.com

6

Key Ideas

Communication

A critical task of a leader is communication. It is better to err on the side of communicating more frequently than under-communicating because leaders thought everyone knows what is expected of them. During a crisis, under-communicating can be disastrous.

The content of the communication is equally important.

Positive and Optimistic

The voice of leadership, while not ignoring genuine threats, should sound positive and optimistic, believing you will succeed despite obstacles.

A cause is only lost when you believe it is, and even then, only when you give up. The task of leadership is to persevere until you achieve your goal, regardless of the difficulty. Communicate your optimism and transmit those beliefs to your team.

Unafraid

Fear causes people to freeze, take flight, or fight. It's not that leaders aren't afraid, but that they fear the greater danger of doing nothing.

Leaders speak to the real danger, that of leaving the threat unaddressed and unopposed. Courage means taking action and confronting the challenge directly, giving others the courage to do the same.

Empowering

External voices you hear on the television and social channels that sew fear and doubt as well as disempowering people can become internal voices if you let them.

The leader's voice has to drown out the negative and disempowering voices and communicate the idea that you can act and will succeed. It is the antidote to the external factors that want you to give up and accept your fate.

Action-Oriented

Leadership sets a vision of a better future state by communicating continuously. The communication provides an action plan, stating what must be done, how it must be done, and when it must be completed.

Communication that is action-oriented provides direction and help push back against the obstacles confronting your team.

Purpose and Meaning

People find purpose and meaning when they understand why the tasks are important and what they mean to their identity. Identity leaders provide that to people through their communication.

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Leadership during a crises

Leadership during a crises

No matter how well you run a business, external forces will test you, your culture, and your resolve.

Your employees will be watching to see how confident you are, how clearly you see t...

Communication techniques for difficult times

... to help you connect with, motivate, and build trust with your employees:

  • Send out situational information that is clear and measured about what you are doing about the business, and what employees could do to help.
  • Let your employees ask questions: Asking them makes them "feel" heard.
  • Tell stories: Stories are a powerful way to make people feel they are part of a shared culture.
  • Leverage symbols: Look out for new symbols that can impart the meaning of hope.
  • State and restate your vision: A strong and consistent company vision helps your team members feel like they're building something great.

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The lesson learned from Buddha

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