Our decisions are often altered by two subtle short-term emotions:

1. mere exposure to things we are used to: we like what’s familiar to us
2. loss aversion: losses are more painful than gains are pleasant.

Loosing sucks and we subconscio...

Failure is to be expected and accepted. Admitting a mistake and not dealing with it is bad for your career. So instead, recognise failure early and cut your losses.

Too many companies try to save the situation instead of dropping things.

The more losses you can rack up, the better it is for the investor in the long run.

“You can harvest an unlimited amount of losses and