The Decision Paralysis (1) - Deepstash
The Decision Paralysis (1)

The Decision Paralysis (1)

The Paradox of Choice is a well-known phenomenon in marketing and behavioral studies. Here’s how it works.

When a new product gets on the market, buyers are happy as they see multiple versions of it. More versions mean different features and customizability. So everyone can find the product that better fits their needs.

Yet, as the choices increase, the buyers experience a drop in happiness and enthusiasm.

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cosminangheluta

Passionate about self-improvement, personal growth, finance, and creativity. I love to inspire people to become the better version of themselves. Author @ www.cosmopolitanmindset.com

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