EVERY JOURNEY, EASY OR HARD ONLY REQUIRES THE 1 STEP TO START!

Now is the time to make your efforts easier.

If you initially started with easy, you'll be tempted to do something convenient instead of something that works. However, once you know what needs to be done, make it easier to execute. Use systems and routines. Use every tactic to make it less...

We must appropriately name our offer to attract the right avatar to our business. True to the moniker, people do judge a book by its cover. 

Here’s an example. Say you see a “Free Six-Week Stress Release Challenge” and a “Float Tank Center Session.” While they may be the same thing, just na...

Thoroughly detailing the steps to drive results from each activity helps you to provide information at every stage to both the client and the team. At each stage, the documented process details what needs to be done such that anyone trained to understand this document can take it up and still get...