4. Become an "Effective" Generalist
The knock against Generalists: they aren't TRULY great at
1 thing
Counterpoint: Generalists who stack skills are brutally effective.
Stacking 3 related skills accelerates your greatness
In the right role, "effective" generalists thrive
Example:
- Copywriting
- Offer creation
- Graphic design
- Monetization
- Systems
- Web design
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