With the Hook Model, it is easy to manipulate users. The maker of a product needs to ask two questions: 

• would I use the product myself?
• will the product help users materially and improve their lives?

First, we imagine an existing solution for the opportunity. We map users and write the steps they need to do in the solution sequentially over time (e.g. User comes to create content -> Users opens the editing mode -> User edits content -> User publishes content)

For each step we start wri...

• Hardware: includes servers and devices responsible for capturing images.
• Connectivity technology: allows hardware devices to transmit images for further analysis either to the cloud or to other devices on-premises.
• Facial recogniti...