The Digital World In Fact Exploits Our Ability, Not Our Weakness

The experiments showed that reward is a decisive factor in determining what we notice and remember to do when we are presented with multiple opportunities.

It is, therefore, imprecise to talk about the digital world stealing or controlling our attention. It is almost the opposite. The technologies often exploit our ability to choose exactly the content that gives us the greatest reward when presented with a wide range of possibilities.

In other words, what tech companies leverage are our subjective values by rewarding our attention shifts and actions.