The Principle of Cause and Effect

Incomplete stories are filled automatically by the brain, as we have an urge to find meaning in everything. We also tend to believe the simplest explanations. Stories need to be shown a linear cause and effect for the reader to stay interested. If there are too many effects, the effect is lost.

Your mind is able to fill in missing details by matching them to existing information. It also cross-references and bounces between linked associations. This priming effect even works when you are not consciously aware of it.  For instance, you can break an object or obscure part of it, and yo...

The tetris effect is named after the phenomenon experienced by tetris players who begin to see tetris-like patterns in every day life after playing for long periods of time.

With a negative tetris effect, we always spot the annoyances, stresses and hassles. With a positive tetris effect, we...