Retailers wanted to put a positive spin on the gloomy term "Black Friday."
One well-known PR executive recommended adopting a positive approach that would convert Black Friday to Big Friday. The name didn't stick, but a positive spin on the day eventually paid off.
Words are like keys that can make or break a conversation. Some words look absolutely okay to us, but can kill a conversation if they sound mechanical or are overused.
You can be conscious of what you type in your emails and phone messages, it pays well to have a large vocabulary at your disposal.
If you overuse a word, or say a ‘pet’ word without even realizing it, you may have to break the habit by taking help from a colleague, friend or family member.
The person who gets your message, who may be a new friend or an acquaintance, can feel as if you are being sarcastic, or may have misused a word, which they may or may not correct you. They may even think they have missed part of the conversation.
Too many fluffy words also drown out the actual conversation. If you go on and on, the message you are trying to convey gets diluted.
Millennials are the children of baby boomers and were raised with the mindset of 'We want it to be easier for our children than it was for us.'
Millennials were around for the rise of the internet and came to age alongside the internet. A good way to describe millennials is technology-dependent, not technology-savvy.
Millennials got hammered by student loan debt, which was then compounded by the Great Recession. The results are years of economic struggle and delayed major milestones such as starting families and buying houses.
They were the first to force others to break stereotypes of their generation.
The children of Generation X are known as Generation Z. They were born between 1997 and 2012. Gen X's main parenting goal was to raise their children so they do not end up like millennials.
Gen Z turns to the web for everything, from entertainment to news. They choose the entertainment of YouTube or TikTok over traditional outlets and spend about 50 hours per week on social media.