5 Creativity Myths You Probably Believe
In reality, creativity is a team sport.
The lone genius myth is a stereotype and it’s unhelpful because it suggests the route to innovation is to cut oneself off from colleagues and collaboration. You need a modest amount of intelligence to be creative, but extremely high IQ is neither sufficient nor necessary for being an innovator.
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Creativity isn’t the preserve of one side of the brain, and it isn’t a talent confined to people with a special kind of brain. If you’re human and you’ve got a brain, you’re capable of being creative.
It’s true that the two brain hemispheres do function differently, but crucially they are joined by massive bundles of nerve fibers and most mental functions involve the two hemispheres working together.
This myth encourages the belief that creativity is a passive process. It suggests you have to wait and hope that you’ll make a breakthrough.
That Eureka moment is actually the last step in a long, involved process and not the only step. For this to happen, your unconscious mind needs material to work with. You have to put in the hard work of studying and mastering your field and exposing yourself to different perspectives.
When it comes to creative output, external gains don't really work. In fact, the opposite may be true.
Creativity that is driven by internal ambition and reward (the simple joy and satisfaction of doing something) tends to lead to more original and imaginative end results than work fueled by the promise of external gains, such as money or public recognition.
This is a persistent myth, that the best way to come up with ideas together is to embark on a classic brainstorming session. But people need time to work alone first, and only then should the collaborative process begin.
Group brainstorming is an effective way to share and merge people’s ideas and solutions, but it’s the wrong way to come up with ideas in the first place, and it certainly shouldn’t be the end of the creative process.
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A lot of people think that creative ability is a trait inherent in one’s heritage or genes. In fact, there is no such thing as a creative breed.
Creative minds are not born, they are made. People who have confidence in themselves and work the hardest on a problem are the ones most likely to come up with a creative solution.
There's a long-standing myth about intellectual property - the idea that a creative idea is proprietary to the person who thought of it.
But history and empirical research revealed that new ideas are actually combinations of older ideas and that sharing those helps generate more innovation.
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Creativity is the process of generating new ideas, possibilities, or alternatives that result in outcomes that are original and of value. Characteristics:
Myth: "Some people are naturally creative and other people aren’t."
It’s true that some people spend more time on creative activities than others. But brain science is clear about the fact that there are creative brain states that can be turned on by some fairly simple actions. This means that everyone can learn how to be more creative.
Myth: "Creativity means creating works of art."
Creativity is not just about being artistic. There are many ways to be creative, and creating works of art is just one way. Creativity includes many things, for example, cooking, programming, interface design, and problem solving.
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