Companies seeking to build new businesses, however, too often misunderstand the full extent of the benefits of SaaS, serverless, and open source, or they implement them ineffectively. In many cases, that’s because they believe their own legacy systems and approaches offer a more reliable foundation for launching a new business. Unfortunately, these companies soon learn that this approach not only brings with it the inefficiencies tied to legacy systems but also limits their ability to think ambitiously and creatively enough to architect the applications needed to completely enable the new business.
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It’s hard to disrupt the industry that pays your bills. People are taught a way of doing things, and companies pride themselves on their systems and processes, all codified in lengthy and monolithic manuals. “Reputation” and “experience” allow certain businesses to charge insanely high fees or pr...
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