Tips on how to maximize social media sites
Daniel Calderon said, “Social media is one of the most powerful tools companies use to spread their message to their target audience. With ever-changing algorithms on Facebook, Instagram, and Twitter — to name a few, brands need to understand how to use quality content to their advantage. Simply put, brands need to “go hard or go home.” Competition is steep, and social media users are looking to consume the most thought-provoking and visually compelling content. Also, video content has become more critical, giving companies a boost in favorability and reach on social media platforms.
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