Danielle West (@danwe) - Deepstash

Danielle West

@danwe

Developer

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The Code and Fix Model

Code and Fix (often known as Cowboy coding) is considered the simplest product development process and is the default method for prototyping software-oriented technology solutions.

 It is a cyclic process consisting of two major steps: Coding and Fixing. In this model, there typically isn’t an extensive product planning (sometimes a very simplistic one), concrete strategy, or well-defined design thinking.

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Using David Skok’s Test For Measuring Your Product/Market Fit

David Skok is a five-time serial entrepreneur and venture capitalist. He developed a test to help product teams discover if they are close to their product/market fit.

David Skok states that the ideal ratio between the Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC) is 3:1. When a company get close to this ratio, it's an indication that they are close to their product/market fit. 

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Using The Bounce Rate Test For Measuring Your Product/Market Fit

The bounce rate is the percentage of users who visit a page on your product, then leave it before taking any action, such as registration or a demo.

The bounce rate is calculated by counting the number of visits without further action and dividing that by the total number of visits.

  • A high bounce rate means that the product is not doing a good enough job of attracting visitors.
  • A low bounce rate shows that the visitor’s expectations are met and that the product gives a good first impression to its visitors.

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Consider a design sprint

There are thousands of apps in every store that have a very low download count. The creators generally lose a lot of time and money because ideas haven't been tested by a single user.

The solution is to validate your ideas before going all-in using a Design Sprint. Design Sprints assume the first release will not be correct and will need iteration.

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Using Design sprints can help reduce the risk of low download count.

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According to psychologists, messy environments reduce our focus, tax our brain and make our overall working lives more difficult. In addition to this, the “Pygmalion Effect” suggests that tidy individuals are more likely to be seen as ambitious, intelligent and kind – all factors which subsequently lead to better performance at work.

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This is the key to productivity and eventual success which most people overlook.

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