2 PUBLISHED IDEAS
•stashed 14 times
In the future everybody will be world famous for 15 minutes.
published 1 ideas
1. Customers don`t care about your story, they care about theirs! Your brand must be about them!
2. Find out what your customers want. (i.e. Nike - They want to be great athletes)
3. Who is their enemy? What are their problems (external, internal, philosophical)?
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