3 Important Lessons Every Creator Can Take From Netflix’s ‘Bridgerton’

In the world of content creation, the content tilt refers to what makes you so different that your audience notices you and rewards you with its attention

The creators of Bridgerton wanted to make something refreshing and unique, and that’s exactly what they did.

• It is refreshing to have Indian culture represented so well in a British period piece.
• Kate’s love for chai over regular English tea, Kate and Edwina oiling their hair as most Indian people do, the subtle use of Indian languages, and the stunning Indian-style jewellery.
• To top it all off, we saw this beautiful pre-wedding tradition of a Haldi ceremony, with a Bollywood classic soundtrack playing.

1. Embrace “weird” ideas and work on bettering them, because chances are, they could actually be brilliant. Things don’t have to make perfect sense for your content to be amazing and resonate with people.
2. Adapt your work for different audiences and deliver what your community wants to see. Such levels of diversity and inclusion in a period piece may not be accurate, but escapism and representation were what people needed.
3. You’re going to make mistakes while finding your content tilt and that’s okay.