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In 2021 alone, the volume sale of NFTs was $14 billion, making it a breakthrough year for the NFT market.
Also, according to figures provided by NonFungible.com, last week alone, NFT transactions were worth $512 million.
Moving on, here are the some useful marketing strategies that will make your NFT project successful in 2022.
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According to stats rom smart insights, 57% of the global population use social media. In addition, the average daily use is 2 hours 30 minutes.
Such stats show how crucial it is to use social media to promote NFT projects or arts.You just need to get the right users and show your work to get advantage . So plan your content carefully to get the most from it.
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Thi platform is an excellent place to publish updates or news about your project for your current or potential investors.
You can publish things like offers, drops, or collaborations. I mean, there’s no end to what you can post there.
To boost your engagement:
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These two platforms enable crypto or NFT developers to create communities.
And unlike other platforms, Discord and Telegram offer lengthy discussions instead of the usual news or updates.
You can promote your project on Discord through live streams or requesting feedback from your community.
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Doing interviews with NFT influencers is a great way to spread the word about your project. The interviews can be in a Q&A or ask me anything (AMA).
It's basically getting the audience
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Well, celebrities are influencers too. Their following guarantees you exposure to a broader market. That is, a market consisting of people from different economic classes.
InBetweeners NFT project is a perfect example. They collaborated with Justin Bieber. This collaboration helped them to leverage his 114.2 million followers on Twitter.
And as we speak, their final sale has sold out.
Giving celebrities exclusive merchandise or a percentage of your revenue is one of the best ways to approach them for a collaboration
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Listing your art or collections on popular marketplaces is an excellent way to boost sales.
You can list them in popular NFT marketplaces like:
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It’s a calendar for NFT events. It covers; NFT drops and exciting events across different industries.
You can submit your drop on nftcalendar.io
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Here, you can take advantage of the growing popularity of Metaverse to promote your NFT project.
Cryptovoxels and Decentraland are some of the best crypto spaces at the moment.
To add to that, collectors on those crypto spaces:
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A website makes it easier for potential clients searching for the latest NFT arts or projects through search engines to find your project.
A website acts as an attraction point to potential buyers or a place for them to learn or know more about your project.
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When people feel they are part of your NFT project, it establishes a great rapport between you and them. So, whichever marketing strategies you deploy, remember engagement comes first!
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IDEAS CURATED BY
🙋Am a self taught Digital Creator , Editor 💻 from India 🇮🇳 , as well as a Technologist and a COD Gamer 🎮. Interested in learning📒 new things always for keeping up with the trend .
CURATOR'S NOTE
Marketing NFTs isn’t a walk in the park, especially if it’s a new project.
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