Creative people do actually see the world differently. Here's why

The main idea to the concept of creativity is that some people see more possibilities than others.

• One way creativity is measured is by using divergent thinking tasks where you are required to produce as many uses as possible from simple objects.
• The aspect of our personality that appears to direct our creativity is called 'openness to experience.'
• The curiosity of people high in openness may lead them to see more than the average person.

Research found that open people don't just bring a different perspective, they really see things differently.

A visual perception phenomenon is called binocular rivalry - where two different images are presented to each eye simultaneously, such as a red patch to the right eye and a green to the left eye. The observer will flip between seeing one patch, then the other. Open people see both images at once, creating a fused or scrambled image.