5 lessons in storytelling for PR people | All Good Tales - Deepstash
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Stories are currency, not tools

Sometimes we can get fixated on which tools we will be using when telling a story. We get caught up thinking about which social media platform the story will fit best.

The best question to ask ourselves always when telling a story is if it's a strong story or if it has an impact. It's important to keep someone who has good judgment and won't sugarcoat their thoughts to you.


155 reads

How stories change the world

Great stories change the world. Many have opened doors with great new opportunities, fancy technology, and even new jobs. Sometimes, these great stories save lives and give us hope.

Every action counts and even if the effects aren't significant, it still makes the world better one way or the other. When telling a story, go back to the original question to yourself on how can your story make the world better?


112 reads

The hero of your story

The hero of your story can vary, but the moment you figure out who the hero of your story is, writing the story will be easier.

Where heroes tell their coming-of-age story or they could end in ways we could have not expected.


100 reads

Well-structured stories

All great stories have a structure: the beginning, middle, and end.

The structure of every story keeps us craving for more and knowing the structure will help improve our storytelling.


100 reads

Ways to tell a story

Wherever you decide to disseminate your story is never a problem. It doesn't always have to be a press release because it's important to know that there are so many ways to tell your story and connect with your audience, may it be through a blog post, social media, or even through a podcast.

Open your imagination and experiment with which works best for you and your audience.


88 reads



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