6. Bundle Pricing
Bundle pricing is a strategy to sell multiple similar products packaged together at reduced price. This is an effective way of moving unsold items that are taking up space, but it can also increase the value perception in the eyes of the customer and increase the average sale value.
Bundle pricing is more effective for companies that sell complimentary products. A printer can offer business cards, flyers and a banner as a package as these items are often used by the same customer.
77
277 reads
CURATED FROM
6 Different Pricing Strategies: Which Is Right for Your Business?
quickbooks.intuit.com
8 ideas
·3.85K reads
IDEAS CURATED BY
I am on a personal journey to discover myself and to better understand my role in the universe. To live a good life and to be a good husband, parent and provider. Where possible share the knowledge that I collected.
The idea is part of this collection:
Learn more about problemsolving with this collection
How to create customer-centric strategies
The importance of empathy in customer success
The impact of customer success on business growth
Related collections
Similar ideas to 6. Bundle Pricing
6 common pricing strategies for small businesses (part 1)
- Cost-plus pricing: You make the product, add a fixed percentage on top of the costs, and sell it for the total.
- Competitive pricing: It refers to using competitors’ pricing data as a benchmark and consciously pricing your products below theirs.
Step 6 : Reconstructing Your Package Pricing
- Discounts: Proper pricing should take into account a session-sharing discount to ensure customers feel that they’re getting a bargain.
- Sweeteners: It should also cover the increased value o...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates