TikTok: The Instant Noodles Of Social Media
TikTok, with its brevity, intimacy and connecting capabilities, feels like a Facetime call with a friend who is excited about a purchase, becoming perfectly suited to build emotional connections that translate into sales.
While Youtube reviews work well if they are authentic and have a good connection with the audience, TikTok strips away the fluff and feels as intimate as hanging out with a close friend.
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"If you want to build a ship, don’t drum up the men to gather wood, divide the work and give orders. Instead, teach them to yearn for the vast and endless sea." - The little Prince
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