Evoke emotions
Copy should evoke emotion. We want the reader to feel something.
Creating tension is a great way to elicit an emotional response. Tension attracts attention. Creating a line between two things generates conversation through tension.
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Similar ideas to Evoke emotions
Art appeals to our emotions
A large part of the appeal of art is emotional - some artists want to evoke strong reactions such as awe, anger, disgust, etc.
Knowing that an artist may deliberately evoke an emotional response, take a moment and question your immediate reaction. If a wor...
Ingredients of a great conversation
- A great conversation is a two-way street, not a competition.
- A great conversation is a safe space. Fear of judgment will stop you from opening up in front of someone.
- A great conversation fosters relatability. Relating to something that another person ...
When a line has been crossed
When someone has crossed a line, you should open up the conversation alerting the other person to your feelings, concerns, or objections.
Some conversation starters:
- "I thought you should know..."
- "I wanted to bring something to your attention. I felt uncomfortable wh...
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