Dabur
Since its inception a couple of decades ago, Dabur has always been associated with the traditional portrayal of a woman. With an intention to break away from these stereotypes and take a stand for the modern woman, Dabur decided to enter the space of the digital world with long-format ad films on a woman's fight with Cancer in the campaign, Brave and Beautiful. The 4-minute video got 3 million hits on the very first day and was a total hit.
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An artist, writer, storyteller too and Entrepreneur. Founder of Formaculture, a young community for young ideas and socio entrepreneur, a science student with a finance community - WEALTHONOMY.
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