Simple steps to sending GDPR-compliant B2B cold emails
- Step One: Ensure Your Prospecting Is Targeted and Appropriate
- Step Two: Explain Legitimate Interest In Your Email Copy
- Step Three: Make It Quick And Easy To Unsubscribe or Opt-Out
- Step Four: Regularly Cleanse And Maintain Your Database
- Step Five: Prepare An Informative Reply For GDPR Complaints And Questions
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