<ol> 
 <li>Identify real needs in the market that are currently not being well met. </li> 
 <li>Assess your strengths: Whatever is easy for you that most others have a harder time with, that’s a worthy option.</li> 
 <li>Match up these two in a constantly iterative process: This process takes many years if not decades.</li></ol>

Learn from Startups

An adapted Maslow Hierarchy of Needs. <ol><li>Follow your passion (if you must). </li><li>If the alternative is borrowing from your parents beyond age 25, forget your passion. Get an income first.</li><li>Fix the lifestyle, then work backward. Create a plan for your life that will maximize your feeling of purpose and wellbeing. </li><li>ONLY then comes the time for following your passion.</li></ol>

Bohanes Hierarchy of Career Fulfillment

The main flaw of  “finding your passion” presupposes that interests and passions are fixed, rather than fluid and evolving as we age and gain wisdom and experience.

Don't follow your passion

Developing rare and valuable skills will lead you to far greater career satisfaction because they make you financially stable and give you lots of control over your time. And slowly, you develop passion for a field you have profound expertise in.

Develop a passion, don’t follow it

<ul><li>It ignores the market. Unless you have a trust fund waiting for you, you’ll have to feed yourself and others. </li><li>It will turn a passion into a job. </li></ul>

The problem with following your passion

New research has come out that dismantles the idea of "follow your passion" as a recipe for career success. In fact, this advice does far more harm than good. But what should we replace it with? I suggest three frameworks that help navigate the question "What should I do with the rest of my life?"