Great stories are universal - Deepstash
The Easter Celebration

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Different Easter traditions around the world

The significance of Easter eggs and bunnies in modern culture

The importance of the holiday in the Christian faith

The Easter Celebration

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Great stories are universal

Great stories are universal

Great storytelling is about taking a piece of the human condition such as birth, growth, conflict, and putting it in a new situation. 

When you tell a story about an event in your life that made you feel a certain way, you want your audience to get that same feeling. One way to do this is to pull apart the stories you like. Break down every little element about what you love about the story. 

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Great stories have a clear structure and purpose

Great stories have a clear structure and purpose

  • Structure. Make use of a story spine to tell a unique story: Once upon a time, there was [blank]. Every day, [blank]. One day [blank]. Because of that, [blank]. Until finally [bank].
  • Purpose: Why must you tell this...

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Great stories are surprising and unexpected

Great stories are surprising and unexpected

What makes modern stories compelling are when our perceptions of reality are challenged or changed in some way. Often the topics or themes are unexpected. One way to manage this is to get rid of the 1st thing that comes to mind, then the 2nd, 3rd, 5th, and 5th. 

Creators like Pixar and Wa...

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Great stories are simple and focused

Creators naturally want to include as much information as possible in their stories. We pack in too many plot twists and dialogue and characters, adding unnecessary layers. Instead, Pixar's advice is to combine characters and skip over detours.

One way to find out if your story is easy to ...

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Great stories have a character to root for (an underdog)

People want to root for you (the main character) and they love a good underdog. 

When your character is battling against all odds or facing adversity, you have yourself the makings of a great story. In our current society, everyone loves a good "rags to riches" story.

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15 reads

Great stories appeal to our deepest emotions

Great stories appeal to our deepest emotions

Psychologists recognise six basic emotions: anger, disgust, fear, happiness, sadness, and surprise. 

These emotions are characters in the movie. The more you understand how/when your own emotional levers are pulled, the more you’ll appreciate how that works in others.

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CURATED FROM

IDEAS CURATED BY

stevlove

Copywriter in advertising

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Other curated ideas on this topic:

“What you’re trying to do, when you tell a story, is to write about an event in your life that made you feel some particular way. And what you’re trying to do, when you tell a story, is to get the audience to have that same feeling.”

PETE DOCTER

Tell Great Stories

  • You need to have an interesting point to make it worthwhile.
  • Your most interesting point should be the last thing you say in your story.
  • Keep it short.
  • Keep it personal. People prefer stories about people they know.
  • The more you ...

How to tell a great story

How to tell a great story

How to Tell a Great Story




Principles to Remember

Do:

• Consider your audience — choose a framework and details that will best resonate with your listeners.

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