— Dr. Ralf Speth, Chief Executive Officer, Jaguar Land Rover
Something that more and more companies are realizing: good design is great for the bottom line. According to the Design Value Index , design-driven companies can outperform their competitors by as much as 228%. What’s more, in a study carried out by the Design Management Institute, design-led companies reported 50% more loyal customers. With such statistics available, businesses can no longer ignore the value of design.
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