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The Happy Little USP
One of the most characteristic things about Bob Ross’ show – and one that has stuck with me to this day – is how happy and soothing it was. From the way he presented his ideas to the painting itself, Bob Ross seemed to have a way to urge his audience to aim for happiness.
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The Joy of Trial, Error, and Proper Tools
"We don't make mistakes, we just have happy accidents."
This was, and is, oh so true. A marketer may try their best, analyze every little detail, and create the best content the world has ever seen, and their results may still not be what they were aiming for. This is especially tr...
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4 Content Marketing Lessons Bob Ross’ “Happy Little Trees” Can Teach You
Bob Ross was a legend in his own right. Authentic as could be, his show was less about talking and more about finding happiness in the little things.
If you think of that statement as the main purpose that your content needs to fulfill, you will understand that content marketing is not abou...
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Consistent Efforts Create Masterpieces
Bob Ross’ efforts were consistent, to the point where all viewers can recognize one of his paintings in this day and age. As marketers, this is the type of consistency we need in our lives.
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Keep the Audience Satisfied
- Create content that will clearly communicate your brand’s values and style - verbally and visually.
- Be innovative, create content that will engage, and make infographics that will portray exactly what your brand is about.
- Think like the audience. Imagine that you have no idea...
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4 Content Marketing Lessons Bob Ross' "Happy Little Trees" Can Teach You - Paper.li blog
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5 ideas
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Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!
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Bob Ross and the Joy of Painting
- Bob Ross created and hosted Joy of Painting, an instructional television show that ran for years.
- Even 25 years after his death, Bob Ross Inc. is still thriving. The official Bob Ross YouTube channel has over 4 million subscribers and more than 360 million total views. With the pan...
Bob Ross's magical draw
The show was as meditative as it was instructive. Ross put out pure positivity into the world.
In every episode, Bob Ross explained his art as a way of capturing the eternal beauty of the world. When he filled his canvas with color, he'd say things like, "...
Bob Ross and the road to success
A lot of what we know about Bob Ross can be gleaned from his art. He always painted scenes of nature, full of trees and mountains and clouds, and filled with animals. He almost never painted people.
He spent 20 years in the Air Force. During this time, he learned to paint. He enjoyed paint...
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