Relying on a single platform and its unpredictable algorithm. Any platform can lose its popularity, stifle your content, or even close your account with no notice or warning. Diversifying across platforms has proven to be a prudent move for many content creators.
Still, there is another bold step beyond diversification: decentralization. Being able to export your community and shift it across platforms, perhaps using blockchain-like technology, has been proposed as a long-term solution to platform risk.
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