<p>Just because somebody tells you no, that’s their limitation.</p><p>Just keep pressing forward until you feel you’ve come to the end of the path, but do not let the end of your path be because someone else does not believe in your idea. </p>

You can’t take “no” for an answer

<p>People buy your Why, but they only remain loyal if you have a strong product that supports it. </p>

Sell a product that works

<div>Find the right people to bring on board and the best strategies or tools to use. Be very clear about why you are creating your product.</div>

Align your decisions with your vision  

<p>.... with your early supporters. Get people excited in advance.  There is a risk if the production run goes south, but this is a good way to pay for early production costs.<br></p>