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The roadmap structure

The primary task of the roadmap is communicating the discovery process, as it can be difficult to bridge the gap between the abstract product strategy and the tangible backlog.

The roadmap needs to represent:

  • abstract product values (organised into themes)
  • tangible and specific ideas, which will become the product goals.

Good values lead to good goals, which leads to a good product.

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Plan your roadmap

Plan your roadmap

You now have clearly articulated goals but may not know which ideas to tackle first. 

Two main factors can help prioritise goals

Expected value - the combined measure of expected user value and expected business value, and Complexi...

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Foundational Principles

The discipline of Product Management is built around two core principles:

  1. Define a clear, value-based product strategy
  2. Create and manage a healthy roadmap

These two ideas are inseparable. Product strategies should b...

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The product discovery process

Product discovery is the process of moving from the problem to the solution. The team responsible for product discovery deals with the problem and the solution spaces in their pursuit of defining solutions. Once they define a solution, the delivery team takes the solutions to the...

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Key steps to producing solution ideas

The complete discovery process happens in the context of a value-based product strategy. There are four steps to producing solution ideas:

  • Problem framing - understanding the problems you're trying to solve and the requirements of the solutions.
  • Roadma...

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Consider if the ideas are worthwhile

Ideas on the roadmap should be phrased in terms of problems and opportunities. But how the problems are framed is important. Problems should be framed in their purest form to empower the discovery team to find the best solution possible. 

Prob...

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Differentiating between a roadmap and a backlog

Differentiating between a roadmap and a backlog

A roadmap is a melting pot of ideas where teams experiment to find worthwhile ideas.

Your roadmap should achieve these key ideas:

  • Communicate your progress towards achieving the product strategy
  • Document the ideas which intend to bring the product strateg...

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Ideate, prototype and test solution

These steps are BYOT (bring your own tools.) General principles to help with the right tools:

  • Ideations: Ensure all of the relevant disciplines are present and that the problems are well framed.
  • Prototype: show the idea without the frills to ge...

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How to set up a roadmap

  1. Before you start with ideas, structure your roadmap correctly.
  2. Ask if the ideas are worthwhile. A problem describes the gap between where we are now and where we want to be. The items on the roadmap should get us to where we want to be (the product v...

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harogarcia

Development worker

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Why care about strategic messaging and positioning

Why care about strategic messaging and positioning

Product/market fit also means message/customer fit

Messaging is a key part of building any great company. Every business organization has a purpose and vision which leads it to develop products that solve the pain of specific types of customers (or create s...

The SMART Method

The SMART Method

Time commitment to get started: Medium

Type: Abstract

Perfect for people who: Are in the early phases of a big project and need to strategize before jumping in.

What it does: Turns big, abstract ideas and goals ...

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