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Persuasive storytelling

Learn more about business with this collection

How to use storytelling to influence and persuade

How to create a compelling narrative

How to structure your story for maximum impact

Persuasive storytelling

Discover 49 similar ideas in

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7 mins to read

Do it free

Before charging money, it is recommended that you give people a taste of your services first if you want to turn your passion into profit.

For instance, if its photography, just offer to take photos for relatives for free. Surely, they would like to save money. This is how you establish yourself and prove your mettle to your potential clients.

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1.76K reads

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Figure out your ideal client

Figure out your target market, their income, demographics, needs, and preferences. 

This research will help you determine what value you can bring them i.e. your unique selling proposition.

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Build a combination of skills

You should be able to combine your chief interests with the other skills that you might possess.

If you are let’s say, planning to sell cakes, what is that other thing you are good at along with being a great baker? If you are also good at digital marketing, you can blo...

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Abridge gap with the customers

When reaching out to the customers through a sales pitch, ensure that it comes off less like a sales thing and more of a friendly encounter.

Keep refining your pitch and making it better to turn your passion into profit.

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Identify your interests

Identify your interests

Just about anything that you love to do can be turned into a profitable career. The key to identifying your interest areas is figuring out what you would do had you not been doing the job you hate the most.

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Build a community around your business

Begin by inviting your friends and family and urge them to bring their acquaintances on board.

This can manifest into a social media – a Facebook page or group that you may ask them to be a part of, a Youtube channel that they can subscribe to.

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Offer discounts

Offer discounts

Utilize your platform to attract customers by offering your services at a discount.

This is where the previous work that you did for free comes into play since you can present it as a sample or part of your portfolio.

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Hire financial expertise

Incompetence pertaining to financial management and its related areas often leads to business failure.  

Perhaps you should buy accounting software and learn how to use it. You may want to hire an expert if you feel that a software system mi...

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1.25K reads

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"Many people are in the dark when it comes to money, and I'm going to turn on the lights. " ~ Suze Orman

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Do It For Free

Before charging people money, do what you love for free for quite a while. 

Doing the work without worrying about turning your passion into a business right away will help you hone your skills and build your confidence.

How To Niche Down

You can first niche down to business operations for instance you can niche down to Startups and/or local business

By Industry: You can niche down and position yourself to have a fantastic fit for your clients for instance Dentists, Law firm

Location: ...

3. Create free tools

Written content is not the only type of content you can create and rank to generate leads. You can create free tools too. This is especially powerful if you’re a software-as-a-service (SaaS) company. Scale down the paid version of your tool and offer it for free. 

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