MORE IDEAS FROM THEARTICLE
Write clearly, and get to the point, so they can solve their problems faster.
Using accessibility guidelines to communicate with your customers really can improve their support experience.
Your customers come from many different backgrounds. You can't always tell who has dyslexia or anxiety, who's visually impaired, or who isn't a native speaker of your language. But if you consistently use accessibility tools in your response, you can accommodate every single one of them.
Images and videos should be used to complement text, not replace it. They can be helpful, but they're not always accessible to all customers. Make sure to fully describe what's in an image or video. Only use images to enhance or clarify meaning.
Even if your response is clear to you, it may not be clear to the customer.
When you restate your point, your customer has another opportunity to understand you. Repetition drives your point home.
Customer Discovery “is all about questioning your core business assumptions.” (Brant Cooper, author of The Lean Entrepreneur)
Performed correctly, Customer Discovery is a customer-centric, scientific process that puts evidence behind an assumed product-market fit:
If you want to ship a great products that users love, you need to start with a clear understanding of what problem you’re trying to solve for your user and why.
❤️ Brainstash Inc.