Key Activation Events And The Secret For Bloody Brilliant Low-Touch SaaS Onboarding - Deepstash

Key Activation Events And The Secret For Bloody Brilliant Low-Touch SaaS Onboarding

People do many things with your application but only a handful of those actions result in a user achieving success. 'key activation events' (Kaes) aren't always obvious but they are there. Customers who Emailed customer support during their trial period were 9 times more likely to stick around.

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