Fear and Greed
The reason many people are rich is not because of desire but because of fear. they think that money can eliminate the fear of being poor so they collect tons of money, only to find the fear gets worse.
Fear of no money motivates people to work. Then once people get their paycheck, greed and desire lead them to think about all the wonderful things that they can buy with it.
Then this pattern is set.
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Highlights
"Human emotions named fear and greed. First, the fear of being without money motives us to work hard, and then once we get that paycheck, greed or desire stars us thinking about all the wonderful things money can buy."
Page: 48
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