Getting the right emails to the right customers at the right time is important. So is providing an excellent customer experience. However, if the shoppers come to your e-commerce store and leave empty-handed, you may need to work on your conversion optimization.
Conversion rate optimization (CRO) is the process of adjusting your site to maximize the conversion rate.
Unbounce is a whole suite of tools to help business owners optimize their websites for conversions.
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3 Tips For Ecommerce Small Business Owners to Prepare for the Holidays
smallbiztrends.com
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